Looking back at December 2024, the ADR (average daily rate) saw a concerning drop of 5-10% compared to December 2023. December is usually one of the strongest months for bookings in the Bali rental market, so a decline like this signals that something bigger is at play. If December, which was typically a strong month, showed a significant decline, what does that mean for the quieter February period?
This drop in ADR is especially concerning because it shows that even in months with high demand, properties are struggling to keep up with the competitive market. As we head into February, this decrease in rates and bookings points to an even tougher month ahead. Property owners will need to be prepared for the continued decline in ADR, which could impact their ability to cover operational costs, especially in the slow February period in the Bali rental market.